| Event Date |
4/9/2010 |
| Time |
8:30a.m. - 11:00a.m. |
| Presenter |
Dave Kim - Internet Marketing Consultant at Lexis Nexis |
| Event Location |
Utah State Bar Building
645 South 200 East
Salt Lake City, Utah |
| Event Cost |
$60.00 |
CLE Credit
|
2 Hours CLE |
REGISTRATION IS NOW CLOSED
Special Door prize drawing at event
8:30-9:00 registration and Continental Breakfast
9:00-11:00 Dave Kim - Internet Marketing Consultant at Lexis Nexis
Topics to be discussed
Key SEM Definitions
•What is Search Engine Marketing (“SEM”)?
•Why is SEM important?
•Keyword Research
•PPC Best Practices
•SEO Best Practices
On site and Off site optimization
Video
PR Newswire
Social Media
Online Competitive Intelligence
•Best Practices in Analytics
•SEM-Do it Yourself or Outsource?
•How do you find someone to implement and manage a successful SEM program?
•Free Tools
•Q&A
Dave Kim Bio
Dave Kim is an Internet Marketing Consultant at LexisNexis, Martindale - Hubbell. He has more than 20 years of online and offline marketing experience with Gannett/USA Today, Hearst Corporation and a few internet startups. Dave has spent the past few years as a SEM consultant for the largest online competitive intelligence firm helping clients such as Walmart.com, Nordstrom.com, Caldwell Banker.com with their search engine marketing strategy.
Dave is also a world famous electric violinist and has used SEM best practices to optimize himself on Google, Yahoo and Bing. Search for "dave kim" in Google. His site is ranked #1 in the search engine results page out of 20 million plus results. Search for "dave kim personal injury" and see what comes up.
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